Victoria Cellar Door

Bring your vineyard, brewery or distillery to the heart of Melbourne with Victoria Cellar Door. Our tailored offering unlocks new potential for your business and is your gateway to the Melbourne CBD. Host product tastings, range launches and much more at Victoria by Farmer’s Daughters, Federation Square or Farmer’s Daughters, 80 Collins.

Our dynamic venues are perfectly suited to hold a variety of Cellar Door events. Host a seated event with a seasonal menu or cocktail style event with canapés to compliment the beverages you showcase.

Dedicated to supporting Victorian producers we ensure a memorable experience for your guests. To make your next event as easy as possible we offer a variety inclusions. With matched menus tailored to your products, marketing support and ticketing portal management our legendary team will handle all the details. Focus on showcasing your great products and let us take care of the rest!

Giulia Triin